INTENTION IS EVERYTHING.
While Entertaining is a destination for food, home, and lifestyle enthusiasts. Through a yearly magazine, a monthly hostess guide, and a forthcoming book, While Entertaining helps the modern hostess entertain more thoughtfully and joyfully.
Our story begins with a desire to highlight the Black food and beverage producers, chefs, home cooks, and hospitality workers whose stories are often marginalized or misrepresented in mainstream food media. The purpose of our work is to provide you with new perspectives, fresh flavors, and thoughtful anecdotes to bring to your dinner table.
We know you want more from food media.
We believe the future of storytelling in food and drink is much more diverse, personal, and immersive.
Through our yearly magazine, we delve into different perspectives on one central topic. Alongside the stories of the people we feature, we include recipes with wine pairings, serving tips, playlists, and topics to bring to your dinner table. The result is a one-of-a-kind storytelling experience that jumps off the page and connects with you in real life.
"Where there is no vision, the people perish."
(Proverbs 29:18 KJV)
(Proverbs 29:18 KJV)
What started as a concept for a magazine has evolved into a brand that unites food, home, and lifestyle enthusiasts. We envision a world where Black perspectives in food and home content are valued. For so long, the preference for the eurocentric aesthetic, pretentious etiquette, and an emphasis on perfectionism has done a disservice to multicultural communities. We think a lot about who gets to define "good taste," and how we can help create more equitable social experiences.
WHAT'S THE VIBE?
We want to help you create delicious dinners and beautiful tablescapes. But we also want to inspire you to think more about people, how you receive their stories, and how you make people feel when they sit down to have dinner with you. As Maya Angelou once said, "Eating is so intimate. It's very sensual. When you invite someone to sit at your table and you want to cook for them, you're inviting a person into your life." Together, we can make those moments memorable.
We believe that Black Lives Matter. Love is Love. God is Real. And Climate Change is Undeniable. Perfectionists are Cancelled. And going vintage is better - because grandmothers are dope and again we say climate change is undeniable.
MEET AMBER, FOUNDER & CHIEF HOSTESS
Amber Mayfield is a multidisciplinary event planner and dinner party enthusiast. Her work spans food, event production, and creative direction. After starting her career at Bravo TV, Amber ventured into entrepreneurship at the age of 23.
Launching in 2017, Amber’s event agency To Be Hosted is known for producing dinner parties and events for top food and lifestyle brands. In 2020, Amber launched While Entertaining to help others plan and gather more thoughtfully at home. In all that she does, Amber is celebrated for her creativity and commitment to throwing a good party!